Using Flickr and Creative Commons in Your YouTube Videos

Let's face it. Everyone is making videos now, including your competition! However, most of them are using the standard elements and design features that are included in such programs like PowerPoint, Keynote, even Animoto and others. In order to stay ahead of the competition, you need to differentiate and be creatively professional in your YouTube video marketing. One of the ways you can do that is by using the photographic content available to you at Flickr.

Flickr's Creative Commons licensing allows video producers (and others) to use photographs uploaded by the Flickr community. Now it's true a lot of the photos may not be worthy on a quality scale, but many of them are, and there are a lot to choose from. In the video below, the photos uploaded with a simple attribution license numbered over 33 million!

Using the attribution license in the Creative Commons section requires you to identify your source. Since we can't really put links in YouTube videos, I would suggest leaving a black screen at the end showing the credits with the name of the photo and the uploader's ID on Flickr. Just 8-10 seconds would be fine.

Scanning just a few of the searched I did, there were quality photos available for virtually any kind of niche. You can use these photos in screenflow by creating a unique background, and as a result create some really powerful statements when combined with short titles or sentences. I could see someone creating an entire video using these photos, going from one to another while having an audio and music track in the background. Now that's not what I would use them for, but they would beat the pants off so many of those article-to-video software products.

I would also point put that there is a National Archive on Flickr as well, where you can search millions of additional vintage photos, many of which have no license requirements at all due to unknown sources. Many are poor quality, but with a little Photoshop or Keynote manipulation combined with a little creativity these can be useful as well.

What I would use these types of photos for in my screenflow video productions is to compliment my screencasts and keynote presentations with some striking images to bring home a point. You could also use them to introduce your video, and/or transition to another section or subject. However you choose to use such photographs can certainly open up you thought process to exploring new ways to get your ideas across, as well as elevate your screenflow productions so as to be seen as a leader in your niche.

Your Finest Video Sales Letter Service Review   Website Building - Get Videos To Promote Your Business   Why Web Videos Are More Effective   Business Blogging and Lead Generation   

Effectively Combine Social Media and Your Web Videos to Promote Your Product

When you are a business selling a product that has competitors, you risk be overshadowed and lost in the shuffle. You need a way to rise above the crowd and show that you may have a product that someone else does, but you have something special to offer them or a unique perspective on the product. The internet has a vast scope of opportunity to afford a business if you know how to navigate through this territory.

An innovative and effective way to market your product online is through the use of web video. Web video provides you with the ability to explore various ways to market your product besides using text on a webpage. The demographic of people that watch videos has spread all over the world with internet devices being less costly and so widely used. People watch videos as a source of entertainment and information. Sites like YouTube and Facebook then make it possible for the audience to share these videos and to further your span of business.

There are two important elements when it comes to creating a successful web video. This is, how they are going to be used, and how do they look. Employ a professional video productions company when it comes to the task of producing a web video. It will eliminate the headache of potentially wasting time and money if you consider taking this upon yourself.

Now you're asking, "How do I use social media networking sites to effectively spread and market my material?" First you are going to have to post your video on all of the social media networks that you use. Start with Facebook, Twitter and YouTube. These are the most used social media outlets around and it will ensure that you reach a larger range of people. Invite your viewers to comment and share your video. Ask for feedback regarding whether the video was useful or entertaining. Also you want to strive for the elusive viral video. These are phenomenon's that circle the web and gain insane amount of views. It's hard to determine the elements that create a viral video but staying safe with a boring video will capture no one's attention.

Videos are the most shared content on the web. An internet user is five times more likely to share your web video content, than any text content you could release. Your company or product cannot afford to ignore such statistics, when the solution poses a great deal of benefits that can launch you into success.

Combine video and social media networks in order to maximize the promotion of your business, product or service online. Even with just one video, you will be able to reach billions of people all over the world. YouTube alone gets about 3 billion hits per day. This is even without the amount of video shares and re-tweets that a video can get through other social networking sites. You company needs to capitalize on these numbers and grab a slice of the web video promotion through social media pie.

Your Finest Video Sales Letter Service Review   Website Building - Get Videos To Promote Your Business   Why Web Videos Are More Effective   Business Blogging and Lead Generation   How To Do Videos - For Local Business Owners   

The Importance of Positivity in Viral Videos

Viral videos are everywhere, even on the news. They cover a wide variety of content, but they are usually emotionally charged. Studies have shown that viral content is actually somewhat predictable in nature because it is not, to the surprise of many, entirely random or accidental. Viral videos can be engineered, especially by skilled video production companies.

So how do we begin to create a viral video? It's best to start with a positive overall emotional content. Virality is largely based on emotional action responses, which cause us to feel strongly that we should share content. Happiness, awe, shock, anxiety, and anger provide us with some of the strongest desires to act, which translates to online sharing and redistribution.

What We Share Reflects on Us

The videos we share tend to reflect something about ourselves, and on a subconscious level, everyone understands that. By sharing positive, heartwarming videos, we present ourselves to others as upbeat, happy, caring people who want others to feel good about themselves or the world. Positive videos are statistically a larger portion of the viral market, especially if you include videos about babies and animals.

Negative videos cause us to feel poorly about ourselves and reflect poorly on us when we share them, which is why negative videos have a more difficult time going viral than positive ones. The only "negative" videos that do manage to go viral produce a strong "action" response: usually anger, shock or anxiety. We feel a strong urge to have others help us or support us in these scenarios, which causes sharing.

The Importance of Product Perception

Since strong emotional response is the best way to get your video shared, you have two options as a company: you can go positive or negative. Going positive for your viral video will do several things for you, including engineering a positive association with your company or product. A more negative campaign, however, can turn on you, thanks to involuntary association: human psychology generally reassigns negative attributes to their source instead of to their target. Instead of accidentally creating negative sentiments for your company with a derogatory viral video, play it safe and have your viral video be one with a positive message.

How to Use This Information

You can use this knowledge to have powerful viral videos created for your product. When creating video content for social media distribution, keep the overall emotional sentiment of the content in mind. Your videos will have a significantly better distribution rate if they are positive and upbeat. This can be difficult to do with many products or services, so you should consider consulting with a professional video production company to create the best possible emotional content for your video. Even simple changes can help to create a more positive atmosphere for your video, and a talented video production company will have the aptitude to properly craft your video to embrace every possible opportunity.

Your Finest Video Sales Letter Service Review   Website Building - Get Videos To Promote Your Business   Why Web Videos Are More Effective   Business Blogging and Lead Generation   How To Do Videos - For Local Business Owners   

Ways to Help a Small Business Grow Through Web Videos

Video production has become key for the promotion and success of a small business. With the implementation of a web video onto a company site it gives the company a competitive edge over other businesses that do not have web videos. Not only do the web videos provide an immediate buy in, but they also give inside knowledge about the company and their services. This establishes a sense of customer service and a greater reach to a wider audience. The greater the audience leads to a better increase in sales for the company. Small businesses need to take the plunge and adapt web videos onto their websites.

Since Google is the largest search engine and YouTube is the second largest, having unique search engine optimization (SEO) keywords is essential. When searching for a business of the same status, more often than not web videos pop up within the first few results. Not only will the right keywords link to the page, but more importantly to the video result. The video result will be selected over the text result instantly. Watching a clip of a few minutes is more beneficial than scanning over a few words in a text. Using unique and right search engine optimization keywords will correlate with the small business site gaining the attention of new visitors.

With the implementation of the right search engine optimization keywords, a search will generate traffic to the small business page. The more traffic that is generated the more the page will come up in a search for similar topics. Posting videos to the homepage and other pages of a site helps limit the search and circulates around the video ultimately generating traffic. Generating the right amount of traffic will aid in a video becoming viral, a rare accomplishment.

Exposing a web video to a site will stimulate the social aspect of video production. Sharing, commenting, and linking to other networks, friends, and followers will produce discussion and opinions about the video. This opens up the opportunity for the social communities to build and develop through the videos and video production. Video production companies offer the access for the communities to become social and generate a buzz about the web videos. In the end, the business is being discussed and exposed which is the primary goal of a web video.

Because the use of web videos generates so much buzz about the company, it leads to a much more engaged audience. Creating a video that sparks the viewers interest sets off the pace of the video. The initial stimulation of the video will maintain the viewers' attention which will convey their message more easily and efficiently. This tactic will broaden the audience drawing in more and more people will be search and view the video. Once on the page due to the video, navigation will be much more enjoyable. The audience will respond even more with the use of testimonials, press, and exposure of the company. Proof that the company is legitimate is what the viewers are looking for. Adding that factor to the page will offer credibility and will reassure the viewer of their choice to stay on the page.

Your Finest Video Sales Letter Service Review   Website Building - Get Videos To Promote Your Business   Why Web Videos Are More Effective   Business Blogging and Lead Generation